Vía @rmoisescot un algo, ya antiguo, artículo sobre el proceso de diseño en Apple, vía The Tech Beat en Bloomberg/BusinessWeek.

«Pixel Perfect Mockups
That might add time up front, but it removes the need to correct mistakes later on.

10 to 3 to 1
Apple designers come up with 10 entirely different mock ups of any new feature.

Paired Design Meetings
Every week, the teams have two meetings. One to «go crazy». Then a production meeting.

Pony Meeting
To take the best ideas from the paired design meetings and present those to leadership, who might just decide that some of those ideas are, in fact, their longed-for ponies.